Friday, June 24, 2016

B&N Ed Acquires Promoversity so it Can Sell More Branded Merch.

As I am sure you could guess, college bookstores make a lot of money off of gear carrying a college's logo or sports team. With their latest acquisition, B&N Education is hoping to cash in on that market. B&N Ed announced on Thursday that it had bought Promoversity, "a custom merchandise...

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from The Digital Reader

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